Cookie Policy
1. Introduction
Entropy Robotics (“we”, “us”, “our”) is committed to protecting your privacy and ensuring that your experience on our website is safe and informative. To achieve this, we use cookies and similar tracking technologies to enhance your user experience, improve website performance, and deliver tailored content. This Cookie Policy explains what cookies are, how we use them, the types of cookies we utilize, and your options for managing cookies.
2. What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They contain data that is transferred to your device’s hard drive. Cookies can be used to improve website functionality, store user preferences, enable personalized content, and gather analytical data.
Cookies can be classified based on their duration and purpose:
Session Cookies: Temporary cookies that are deleted when you close your browser. They help with website navigation and remember your progress within a single visit.
Persistent Cookies: Stored on your device until they expire or are manually deleted. These cookies remember your preferences or actions across multiple visits.
Cookies may also be categorized based on their source:
First-Party Cookies: Set by the website you are visiting. These are primarily used to improve user experience and remember your settings.
Third-Party Cookies: Set by a domain different from the website you are visiting. These are often used for advertising and analytics.
3. Why We Use Cookies
We use cookies for various purposes, including:
Enhancing Website Performance: Ensuring that the site loads efficiently and that interactive elements function correctly.
Personalizing User Experience: Customizing content and remembering your preferences, such as language settings.
Analyzing Usage Patterns: Understanding how users interact with our site to identify areas for improvement.
Delivering Targeted Advertisements: Displaying ads that are relevant to your interests.
Ensuring Security: Protecting the site from potential cyber threats and maintaining the integrity of our services.
4. Types of Cookies We Use
4.1 Essential Cookies
These cookies are crucial for the basic operation of our website. Without them, the site cannot function properly. They help manage user logins, protect user data, and enable core features.
Examples:
Authenticating your login and maintaining your session.
Keeping your preferences intact while navigating the site.
Preventing security breaches and ensuring data integrity.
4.2 Performance and Analytical Cookies
These cookies collect information on how visitors use our website, including the most visited pages and any errors encountered. This data helps us optimize the site’s performance and understand user behavior.
Examples:
Analyzing traffic to improve page load speed.
Monitoring site performance metrics.
Gathering anonymized statistical data.
Tools Used:
Google Analytics: Tracks visitor interactions and aggregates data to understand user engagement.
Hotjar: Records user interactions and heatmaps to analyze browsing patterns.
4.3 Functional Cookies
These cookies enable enhanced functionality and personalization by remembering your choices, such as language preferences, region selection, or settings customization.
Examples:
Saving your login credentials for quicker access.
Storing display preferences (e.g., font size, theme).
Maintaining settings for interactive features like chat support.
4.4 Targeting and Advertising Cookies
These cookies record your visit to our website, the pages you have visited, and the links you have followed. We use this information to make our site and the advertising displayed on it more relevant to your interests.
Examples:
Serving advertisements based on your browsing habits.
Limiting the number of times you see a specific ad.
Measuring the effectiveness of advertising campaigns.
Third-Party Services:
Google Ads: Delivers targeted advertisements based on user behavior.
Facebook Pixel: Tracks user engagement and customizes social media ads.
LinkedIn Insight Tag: Analyzes user interactions from LinkedIn referrals.
4.5 Social Media Cookies
Social media cookies allow you to share content from our website on your social profiles or connect with your account directly from our site. These cookies are set by social media platforms such as Facebook, LinkedIn, and Twitter.
Examples:
Enabling social media sharing features.
Tracking user interactions from social media referrals.
Linking content views to your social profiles.
5. How We Use Cookies
Cookies serve multiple functions on our site:
User Authentication: To recognize you when you log in and maintain your session.
Security Maintenance: To protect against unauthorized access and ensure data integrity.
Preference Storage: To remember your language, region, and display preferences.
Performance Monitoring: To track how the website is used and identify areas for improvement.
Advertising Delivery: To present relevant ads and measure their performance.
6. Third-Party Cookies
We may collaborate with third-party services that set cookies on our site for analytics, advertising, or functionality. These third-party cookies are governed by the privacy policies of the respective providers.
Examples of Third-Party Cookies We Use:
Google Analytics: For website performance tracking.
Facebook Pixel: For social media advertising.
LinkedIn Insight Tag: For professional networking analytics.
HubSpot: For marketing and customer interaction tracking.
We do not control the dissemination of these cookies and recommend reviewing the cookie policies of these third-party services.
7. Your Choices Regarding Cookies
You can control and manage cookies in several ways:
Browser Settings: Adjust your browser to refuse cookies or delete existing ones. Visit your browser’s help section for guidance:
Opt-Out Tools: Some third-party services offer direct opt-out options.
Cookie Consent Banner: Manage your cookie preferences through the banner displayed on our site during your first visit.
Please Note: Disabling cookies may impact your ability to access certain features or functions on our site.
8. Data Retention and Security
Cookies used on our website do not store personally identifiable information. Instead, they store anonymized data to enhance your experience. We take reasonable measures to protect this data from unauthorized access or misuse.
9. International Data Transfers
As part of our services, some data collected via cookies may be processed or transferred internationally, including to countries outside the European Economic Area (EEA). We ensure that data transfers comply with relevant data protection regulations.
10. Updates to This Cookie Policy
We may update this Cookie Policy periodically to reflect changes in technology, legal requirements, or our operations. Any updates will be posted on this page, and we recommend checking it regularly for the most current version.
11. Contact Us
If you have questions, concerns, or feedback about our Cookie Policy or data protection practices, please reach out to us:
Email: info@entropyrobotics.ai